Clare McRae | Business Systems Audit & Done-For-You Systems
Your business is leaking cash

I remove the tech mess quietly eating your week.

I spent 17 years building a cake business from my home kitchen into a 500sqm operation with staff, wholesale and a drive-through. I sold it in 2025. Now I build the systems that save business owners time, catch lost leads and make the tech actually talk to itself.

Not ready for the audit?Start free. The calculator shows what one repetitive task is really costing you.
MANUAL TASKS, AUTOMATED LOST LEADS, CAUGHT AUDIT BACK WITHIN 2 BUSINESS DAYS
Start free

What is that "quick little task" actually costing you?

Pick one repetitive task. Add how long it takes, how often you do it and what your time is worth. The calculator shows what that task is costing you every week, month and year.

1
Pick one task: quoting, follow-up, enquiries, admin, chasing payments or the thing you keep avoiding.
2
Enter the time, frequency and value of your time.
3
See exactly what that task is costing you every week, month and year.
Use the free calculator

Free. Instant result. No email wall. Want to go deeper? Next is the $19 Business Systems Scan, then the $297 Business Systems Audit.

WORKED EXAMPLE

A 30-minute task, 5 times a week, at $60 an hour.

That is 2.5 hours a week spent on one repetitive task.

Every week$150
Every month$650
Every year$7,800

Maths: 0.5 hr × 5 × $60 = $150/week
$150 × 52 ÷ 12 = $650/month
$150 × 52 = $7,800/year

Calculate it → Scan it → Diagnose it → Fix it.
One task first. Then the bigger leaks, if you want to keep going.

The uncomfortable maths

The mess isn't free. You're already paying for it.

I ran a business for seventeen years, so I count everything in dollars, not vibes. The same quiet leaks show up in almost every small business. Here's what they typically cost, with the assumptions shown.

The daily manual task
$9,100/yr

Five hours a week of copy-paste admin at $35 an hour. The maths: 5 hours × $35 × 52 weeks = $9,100 a year spent on work a system could be moving for you.

The unanswered enquiry
$800/mo

Two missed or slow-replied leads a month at a $400 average sale. The maths: 2 leads × $400 = $800 a month in sales at risk. They may not have said no. They may simply have bought from the business that replied faster.

The apps that don't talk
$5,460/yr

Three hours a week ferrying data between your booking tool, your inbox and your spreadsheet. The maths: 3 hours × $35 × 52 weeks = $5,460 a year. A connected system can move that information automatically instead of you re-entering it by hand.

The task you've stopped questioning
$???/yr

The one so tedious you've gone numb to it. You do it the long way because you've always done it the long way, and every time, somewhere in the back of your mind: surely there's a better way. There is. There almost always is. You've just never had time to find it, which is the whole problem.

Your numbers will be different. That's exactly what the $297 Business Systems Audit works out: where your business is leaking time or money, what each leak is costing you, and what to fix first - with the maths shown.

How it works

Hand it over today. I'll take it from there.

No discovery calls, no vague proposals, no six-week mystery project. The $297 Business Systems Audit is the discovery. I go through how your business actually runs, find the leaks, trace the root causes and turn the mess into a clear fix plan. It comes back to you within 2 business days with one quick win already done.

Today. Take your time.

Tell me what's driving you mad

Pay, then complete my Business Systems Audit Brief. This isn't a form to rush. It's your chance to show me what is actually happening behind the scenes. Make a cuppa, tell me what keeps wasting time, where things fall through the cracks and what you keep doing manually because nobody has fixed it properly yet. If you're up for the clever bit, add a two-minute screen recording of you doing the annoying task and talk me through it. That video tells me more than an hour-long discovery call ever would.

And before you worry: everything you share stays between us. Your brief, your video, your numbers. Confidential, always. I ran a business for seventeen years; I know exactly how much trust that takes.
The next 2 business days

I dig while you get on with your week

No homework, no meetings, nothing required from you. I go through everything you've told me the way I ran my own business: find every leak, put a dollar figure on it, and work out exactly how to fix each one.

Your audit lands

Everything, explained properly

Within 2 business days you get your full personalised Business Systems Audit plus a video of me walking you through it: the symptoms, the root causes, what each leak is costing you, what matters first, and exactly how to fix it yourself or have me build it for you. One quick win is already done, on the house, so you can see the difference before spending another cent. And if anything's unclear, book a free 15-minute clarity call and I'll go through it with you.

The obvious question

"Couldn't I just ask ChatGPT?"

Of course. You can also watch a YouTube video and rewire your own house.

ChatGPT can give you an answer. It cannot tell whether that answer is right for your business, spot what you have missed, access your systems, build the solution, test it properly or fix the fallout when it breaks.

And that is where the "free" option gets expensive.

From vent to fixed

This is what a brain dump can turn into.

Real messes, and what came back. These are examples of the $1,199 Built For You and $3,499+ Custom Build tiers. Your $297 Business Systems Audit is the diagnosis that shows you what is actually causing the problem, which fix matters first, and how to get there. Names and numbers blurred, because what you tell me stays between us.

Custom dessert table quote calculator
The vent"Every event quote takes me an hour and I still don't know if I'm actually making money on the day."
WHAT CAME BACK

A quote calculator built for exactly how she works. Costs and hours in, a sendable price out, deposit included, and what she's really earning per hour before she says yes. No more quoting blind.

Custom recipe and pricing desk
The vent"I've never properly costed my recipes. I just look at what everyone else charges and guess."
WHAT CAME BACK

A full pricing desk: fixed costs, ingredients, packaging and recipes entered once, then every job priced to profit forever. Cost it once, price it forever.

The Mini Pricing Calculator by Booked Out Baker
The vent"I was about to quote $150 for a cake that was costing me $213 to make. I had no idea."
WHAT CAME BACK

A pricing calculator that costs every ingredient, every hour and every hidden overhead, then shows the gap between what you were going to charge and what you should. That gap is what you've been personally donating to every order.

Custom-built support app
The brief"Kids need something that's there in the hard moments, not just business hours."
WHAT CAME BACK

A complete custom app, designed and built end to end: guided check-ins, a memory of what helps, and a straight line to a trusted adult when it matters. The kind of tool a paediatric or allied health clinic could offer families under its own name. The Custom Build tier means exactly what it says.

Your mess will be different. That's the point. Nothing I build comes off a shelf.

Inside the Business Systems Audit

This is what $297 buys.

A sample Business Systems Audit, so you can see exactly what lands in your inbox: the issue, the evidence, the likely root cause, what it is costing you, what to prioritise, and the fix. Every recommendation includes a clear DIY path and the done-for-you option. The detailed fixes are blurred in the sample. Yours arrive unlocked.

Sample Business Systems Audit: cover and summary
Sample Business Systems Audit: leak one with monthly cost
Sample Business Systems Audit: leak two with monthly cost
Sample Business Systems Audit: leak three with monthly cost
Sample Business Systems Audit: your options and pricing

Click any page to read it full size. Sample shown for a fictional business, because real client audits stay private. Drag to see more →

Ways to work with me

Start small. Scale when you've seen the proof.

Start where you are. Use the free calculator for one task, the audit for the whole business, or hand me the build once we know exactly what needs fixing.

Free True Cost Calculator
START HERE FOR FREE

See what one repetitive task costs you weekly, monthly and yearly. Instant result, no email wall. Optional next step: the $19 Business Systems Scan.

$0
Instant online result
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Business Systems Audit

A full diagnosis of where time and money are leaking, what is causing it, what to fix first and exactly how to fix it. Includes one quick win already handled.

$297
Back in 2 business days
Built For You
WHERE MOST PEOPLE LAND

One complete system built to fix the biggest leak identified in your audit. Bookings, quoting, follow-up, admin or whatever is costing you most.

$1,199
Live within 7 days
Custom Build

A full custom website, app or connected business system. Scope and price are agreed before the build starts, with no surprise extras.

from $3,499
Scoped to you
The Care Plan

I keep the system running: hosting, updates, fixes and a monthly allowance of small tweaks. Your tech stays my problem, not yours.

$197
Per month

And because charging you twice would be rude: your $297 comes off any build if you go ahead within 7 days of your Business Systems Audit.

Clare McRae
Who you're dealing with

I've run what you're running. For 17 years.

I built a cake business from a home kitchen into a 500sqm commercial operation with staff, wholesale and a drive-through. Quoting, ordering, production and invoicing all had to work without me doing everything by hand. That's the skill I sell now.

I sold the business in 2025 and went full tech nerd. The difference between me and an agency is simple: I've made payroll. I build for how a real small business runs, not how a software demo says it should.

Still in the cake world

I'm the founder of Booked Out Baker, software for cake businesses, and I run the Booked Out Baker community on Skool, where my online cake business courses live. If cake is your world, come join us.

The decision

Keep paying for the mess, or pay once to end it.

You've just read what the mess costs. The Business Systems Audit is $297 and starts with one honest brain dump. Within 2 business days you'll know what is leaking, why it is happening, what it is costing you, what to fix first, and exactly how to fix it - with one quick win already done.

Audit spots are limited each week. The calculator is free and available anytime.